Brands send out signals from their websites, social profiles and online outreach; and they receive signals from users who interact with their sites and on social networks. Search engines record these signals and use them to rank a brand in Web and social search results positioning.
SignalsRank analytics reports enable you to understand and act on how the Internet sees a brand -- yours and your competitors'. There's plenty of data about how consumers and others view a brand but very little about how the machines that search, store, and display information on the Web do. That's why you need SignalsRank. We read the signals read by the machines that organise the Internet and group them into cohesive sets of information you can act on. SignalsRank analytics add machine understanding to human understanding.