Blog

01
Apr

Be Web Local To Anywhere From Anywhere

Posted by | · · · · · · · · | Content · Digital · Links · Local · Page · semantic Web · Server · Site · User Experience | Comments Off on Be Web Local To Anywhere From Anywhere

Be local to a customer next door — or the other wide of the world Local optimization is about getting a website found for search queries made nearby, for for small scale, metropolitan area, and regional queries But “localization” can be applied on any scale, from a street up to global. With the right combination of content, […]

Read More
25
Mar

templates & plugins 2

Posted by | · · · · · · · · · · · · · | Content · Local · Mobile · Optimization · Page · Server · Site · User Experience | Comments Off on templates & plugins 2

Templates & Plugins 2 — Tips for using Plugins As discussed here, plugins can cause a heap of problems.  Following are some tips for using (or not) plugins and ensuring your CMS offers a clean content menu, not a multilingual hodge podge: Audit your CMS and review which of the installed site-wide plugins you really need […]

Read More
14
Mar

Google squeezes badly built poorly structured sites

Posted by | · · · · · · · | Brand audits · Content · Digital · Mobile · Optimization · Page · Performance Measurement · Server · Site · User Experience | Comments Off on Google squeezes badly built poorly structured sites

Google squeezes badly built, poorly structured websites Google is evaluating website technology more critically, which will especially impact SME sites. Here’s how to avoid bad practices that will be punished. Recently — apart from all the content updates — we’ve seen Google: Requiring responsiveness and mobile friendliness Penalizing server errors Preferring secure sites in some […]

Read More
17
Jan

templates & plugins

Posted by | · · · · · · · · · · · · | Content · Local · Mobile · Optimization · Page · Server · Site · User Experience | Comments Off on templates & plugins

Generic page templates & plugins common to content management systems (CMS) An earlier post looked at tips for using WordPress. This post goes into a little more detail on some of the structural pitfalls of generic templates and plugins found in CMS like Joomla and Drupal as well as WordPress and Magento. CMS can ease the […]

Read More