Online Tools & Analytics Sources
Sources for Online Tools & Analytics
The good news is that there are thousands of tools and sources for online data. The bad news is that there are thousands of tools and sources for online data. You’re probably subscribing to or buying from dozens or more of them at 100% of cost each, or maybe simply trying to use them or just looking for them, at 100% of effort each. We review some of the main sources here http://signalsrank.com/online-data-signals-or-noise/.
And you’re probably stuck with data providers’ silos — dozens of incompatible formats & numerical values locked in their own interfaces, license restrictions and subscription requirements, inconsistent detail, varying quality, random order “tests”, nothing weighted or related, no real sub scores or final scores, nothing to base benchmarks on – in other words, loads of data but little analytical information.
There’s an easier, more efficient and cost-effective way to get the online analytics you need — data that will help you understand and act on the signals that machines on the Internet use to rank your brand in search results – all from one source.
Consider the advantages of SignalsRank. We bring together the most reliable, accurate sources and tools for mining the data most valuable to small and mid-market companies: the aggregate signals of millions of users, thousands of platforms, and dozens of Web and social search engines, giving a strategic view of a brand’s position in the merging Web and social Web. All our reports are consistently structured with one another across a wide range of Internet measurements:
And, all scores in each report (e.g. SR 4, Sociability Report above and below) are cross-related to each other, weighted and rolled up into a Final Score. Instead of spending time trying to find, merge and interpret data from multiple sources, you can spend your time actually using real online KPI analytics that shows how and where Internet machines score brand websites and social profiles on the Web and social Web.
SignalsRank merges, weights and cross-relates data, and expresses it as a share or index so you can see exactly where you fit into the big picture, either on your own or compared with competitors — according to what the data on the Internet itself says.
There are thousands of tests we can run to score the strength of the signals on your websites, profiles, and in your interactions with social networks and online communities. SignalsRank standard analytics concentrate on a smaller set of signals which, while not yielding “the sum of all detail”, nevertheless provide (at a fraction of the time and cost of a brand audit, market research study or social media and online monitoring services) a very good indication of your challenge in getting your brand ranked highly in traditional Web search and in social positioning.